Product Life Cycle is an idea in promoting that utilizes the relationship of the existing pattern of natural living beings to portray the length and progressive changes in the market life of a product.
The Product Life Cycle, not concern a particular item-unit, however when all is said in done the product as an assortment of a specific product line.
Graphically, product development is communicated through the business bend, in which four unique stages are obviously recognized:
- advertise presentation,
- showcase development,
- development, and
The case that a product has an actual existence cycle is advocated by the way that:
- the products have a constrained life;
- deals experience a few phases, each speaking to various difficulties, openings, and issues for the broker;
- there are an ascent and fall in benefits during the different phases of the product cycle;
- the products require diverse in structure and volume promoting, budgetary, production procedures, and HR in each period of the existence cycle.